Lowongan Kerja Tangerang Posisi Junior Brand Activation Manager di PT Borden Eagle Indonesia

Requirements:

• Maximum 29 Years Old
• Bachelor’s degree in Marketing, Business, or related field
• Min 5 years of experience in marketing activation / sales promotion, experience within the FMCG sector would be an advantage.
• Skills:
  – Strong project management and organizational skills.
  – Excellent communication and interpersonal abilities.
  – Proficiency in Office applications is a must (Word, Power Point, Excel)
  – Ability to analyze data and derive actionable insights.
  – Creative thinking with a strong understanding of consumer behavior.
• Additional Requirements:
  – Willingness to travel as needed for events and promotions.
  – Ability to work in a fast-paced, dynamic environment.
  – Strong problem-solving skills and attention to detail.

Job Descriptions:

• Develop and execute marketing activation campaigns aligned with brand strategy and business
  objectives.
• Manage end-to-end campaign processes, including planning, budgeting, execution, and
  performance analysis.
• Organize and manage promotional events, trade shows, and product launches to drive consumer
  engagement.
• Oversee event logistics, including venue selection, vendor management, and on-site execution.
• Develop and manage activation budgets, ensuring cost-effectiveness and alignment with financial
  targets.
• Monitor and analyze key performance indicators (KPIs) to assess the success of marketing
  initiatives.
• Adjust strategies based on data-driven insights to optimize campaign performance.
• Track expenses and provide regular reports on budget performance.
• Conduct post-campaign evaluations to measure effectiveness and ROI.
• Analyze market trends, consumer behavior, and competitive landscape to identify opportunities for
  marketing activation.
• Develop strategies to enhance customer engagement and loyalty through targeted promotions and
  activities.
• Gather and act on customer feedback to refine marketing activation strategies.
• Work closely with internal teams (marketing, sales, product development) to ensure cohesive
  execution of activation plans.
• Liaise with external agencies, vendors, and partners to coordinate campaign logistics and
  deliverables.
• Collaborate with creative teams to develop engaging content and materials for marketing
  activations.
• Ensure that all marketing materials adhere to brand guidelines and messaging.

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